AI Comment Assistant|FRIDAI Social

A big audience should not mean missed comments, risks or leads.

FRIDAI Social is an AI social assistant for brands and creators that need more than auto-⁠replies.
It replies to comments, turns public interest into DMs, and monitors social signals across Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn and X.
It watches for buyer intent, superfans, negative comments, keywords and risk signals.
When a buyer asks, a superfan appears, a negative thread heats up or a keyword is mentioned, FRIDAI flags it for your team.

30-⁠day trial
A boutique owner sits in her shop, laughing at her phone
Works the algorithm for you
  • Auto-⁠reply to comments
  • Keep followers engaged
  • Drive clicks
  • Keep the account active

+1 how much is it?

Just sent you the course details by DM — check your messages!

Hi! Here are the November class times and the sign-⁠up link.DM sent

Signed up — Saturday afternoon class!

Got it — your Saturday afternoon spot is saved. See you then!

“I handle the content, AI handles the replies — and quality hasn’t dropped.”J.W. · Car rental platform · Taipei

“54K views on day 3, 130K on day 4 — wild.”TRADER 祐* · YouTuber · New Taipei

“Like having a helper online 24 hours a day.”D** · Lash & beauty studio · Taipei

“The AI nails my tone and saves me so much customer service time.”Mag** · Brand social marketing · Taipei

“Easy to start from zero — and my follower growth is real.”M*** · Creator · Taipei

“I didn’t even notice a post went up — and the AI was already chatting with everyone.”Mr. S*** · Travel blogger · Taipei

“Our clients are very happy with the social patrol results.”N*** · Real estate · Taipei

“Since adding AI customer service we’ve saved so much time — sales can focus on clients.”K*** · Precision instruments · Taichung

What can FRIDAI Social do for you?

Reach is not just about content. It is comment engagement, dwell time, clicks and whether your team catches the social signals worth acting on. Most brands cannot reply, monitor mentions, judge risk and collect leads by hand around the clock.

Comment replies

Intelligent Response System For Preventing Rate Limiting

In non-⁠QA mode, the semantic versatility enables diverse language responses, preventing throttling and enhancing interaction rates.

BloomdayInstagramFRIDAI on duty
A florist holds a bunch of blue hydrangeas in the window light

Mother’s Day bouquets — preorders open

yuting_linHow much?

BloomdaySmall bouquets start at NT$880 — DM us to order!

hao.bakesprice pls?

BloomdayBouquets start at NT$880! We’ve sent you the order link by DM.

2 orders in for Mother’s Day bouquets

Comment-⁠to-⁠DM

Comment-⁠To-⁠DM Lead Capture

The single most effective play for turning engagement into conversions.

Clay ClubInstagramFRIDAI on duty
A craft class teacher shaping a bowl on the pottery wheel

November classes are open! Comment “+1” for the course details.

yuting_lin+1 how much is it?

Clay ClubJust sent you the course details by DM — check your messages!

DM sentHi! Here are the November class times and the sign-⁠up link.

yuting_lin signed up via the link

Social Monitoring And Human Alerts

Replies help. Monitoring protects the whole community.

FRIDAI Social keeps comment threads moving while watching for the signals that matter: buyers asking questions, fans showing up, issues heating up and conversations worth joining.

FRIDAI patrol alertLINE alert
Buyer intent

“How much to book the whole place?”

Owner sent a quote by DM
Superfan

“Third visit — loved it every time”

Auto-⁠replied with thanks
Negative

“Waited forty minutes for our food”

Owner apologized by DM
Keyword

Someone mentioned “birthday cake”

Commented with a birthday cake suggestion
TikTok comments

Let FRIDAI reply to comments on your TikTok videos

Connect your own TikTok account and FRIDAI reads new comments on your videos, then drafts replies grounded in the video caption and your business knowledge base. Review each reply before it goes out, or let it reply automatically.

A chef tossing fried rice in a wok over a high flame in a restaurant kitchen
Yun CooksFRIDAI on duty

How do you make this fried rice? Recipe please!

Recipe’s in the link on my profile! Chill the rice overnight so every grain stays separate.SendEditFRIDAI drafted a reply for your review

Reply sent

Thanks! Trying it tonight

30-⁠day trial
Comment repliesComment-⁠to-⁠DMMonitoring & alertsTikTok comments1/4

Originally, It Should Have Been Easygoing
With Skill and Ease

On your last vacation, could you actually put the phone down? Posts sit unattended, comments pile up faster than anyone can answer, engagement keeps sliding. It is not a lack of effort — it is a lack of hands. So you paste canned replies, and the algorithm flags you as a bot for it. Popularity was supposed to feel like winning. Instead it feels like a fire drill.

Before FRIDAI

Too Many Comments To Answer

  • More posts, more comments — and the golden engagement window slips by.
  • Leads, superfans, negative comments and brand mentions get scattered across platforms.
  • People are asking for prices and bookings — and getting buried in the thread.
  • Five people, five tones — the brand voice falls apart.
  • An in-⁠house editor or agency costs tens of thousands a month.
30-⁠day trial
After FRIDAI

Comments answered, social signals monitored.

  • Engagement rate, dwell time and click behavior all rise — and distribution follows.
  • FRIDAI watches for buyer intent, superfans, negative comments, keywords and risk signals, then alerts the right person to step in.
  • The single most effective play for turning engagement into conversions.
  • Define the brand personality, tone, role, and sentiment to maintain a consistent brand image.
  • Utilize the official licensed API⁠—going viral without guilt and growth with justification.
30-⁠day trial

See how FRIDAI takes over

Once it’s set up, FRIDAI takes over the repetitive conversations.

Here’s what real conversations look like

30-⁠day trial
RiversideInstagramAwaiting review

yuting_linAny tables left this Saturday night?

Draft

We still have a table for 4 at 18:30 on Saturday. Shall I hold it for you?

Approve & sendEdit

hao.bakesAny vegetarian options?

Draft

Yes! There are three vegetarian mains to choose from.

Approve & sendEdit

You approved — both replies are posted

Snip SalonFacebook postFRIDAI on duty

promo_8891follow for follow? check my pageSkipped

yuting_linHow much is hair coloring?

Snip SalonColoring starts at NT$1,800 depending on length — we’ve DMed you the full price list!

yuting_linGot it, thanks!

best.deal.twwant easy side income? DM meSkipped

Alley InnInstagramFRIDAI on duty

mark.travelsIs breakfast included?

Alley InnYes, breakfast is included for every room.

sakura_trip駐車場はありますか?

Alley Innはい、無料の駐車場がございます。

mark.travelsPerfect, just booked 2 nights!

FRIDAI patrol alertLINE alert
Competitor mention

“Is this better than the place next door?”

Owner replied personally
Needs blocking

One account spammed 12 comments in a row

You hit block — 12 comments hidden
Superfan

“I come back every month — told my coworkers about you”

Auto-⁠replied with thanks
BakehouseInstagramFRIDAI on duty

hao.bakes+1 I’d like a box

BakehouseSent you the order link by DM!

DM sentHere’s the order link for the 4-⁠piece assorted gift box — pick it up at the shop any time before Saturday.

hao.bakesOrdered, thanks!

A “+1” comment became an order in DMs

Yun CooksInstagramFRIDAI on duty

lin.foodieThe lunch box arrived cold. Really disappointed.

Yun CooksWe’re so sorry! Yun will DM you right away to make it right.Owner notified

lin.foodieYun sent a fresh hot one — thank you!

Yun CooksThank you for giving us another chance!

The owner sorted it out, and the customer came back to say thanks

Clay ClubFacebook LiveFRIDAI on duty

yuting_linHow much is this bowl?

Clay ClubThis bowl is NT$680 — comment +1 and we’ll hold it for you!

yuting_lin+1

Clay ClubIt’s yours! The checkout link is in your DMs.

yuting_linPaid — can’t wait to get it!

The live stream isn’t over, and the sale is already closed

SureFixFacebook postFRIDAI on duty

jason.wuBusiness is booming, Kai! Let’s grab dinner sometimeA friend — left for you

yuting_linHow long does an iPhone battery swap take?

SureFixAbout 40 minutes — you’re welcome to wait in store!

yuting_linOK, I’ll come by this afternoon

SureFixGreat, see you this afternoon!

Friends’ comments are left for you; customers’ questions are all answered

BloomdayInstagramFRIDAI on duty

yuting_linSo pretty! Can I order this for a birthday?

BloomdayOf course! We can make it a birthday bouquet — I’ll DM you the price and pickup times!Replied 3 min later

hao.bakesSuch soft colorsSkipped on purpose

yuting_linOrdered in DM, thank you!

BloomdayThank you! We’ll have it ready on time!Replied 6 min later

Some quick, some slower, not every one — just like your own social manager

Drafts are written for you and sent only with your approval. Congratulations — you have been promoted to editor-⁠in-⁠chief.

Decide which comments to skip — protecting brand image and pacing.

Comments in English, Spanish or Japanese? FRIDAI Social switches between 100+ languages instantly.

Superfan, buyer intent, negative thread, competitor mention or keyword match? Get alerted when it actually needs a human.

Fans comment “+1”; FRIDAI replies publicly and DMs the link, and the order closes in DMs.

Negative comments get a calm public reply, never a fight — and you’re alerted right away to handle it personally.

During Facebook and YouTube live streams, FRIDAI replies in real time, no matter how many comments come in.

Comments from friends you follow are skipped automatically, so you can reply yourself.

Tune reply rate, timing and frequency to mimic natural human behavior.

October–November 2026 updates

New in Social

Comments that need a reply get one, the ones that should be hidden get hidden, and the AI won’t answer anything you’ve already answered. Here’s what went live in October and November.

  • Smart Hide

    Describe the kinds of comments you want hidden (spam, suspicious links, abuse). The AI checks each comment and hides the ones that match — no public reply, no DM. Hiding isn’t deleting: you can unhide any comment on the platform.

    Works on IG, FB, Threads, X and YouTube

  • Skip negative comments

    When this is on, the AI won’t respond to comments criticizing your brand (no public reply, no like, no DM). If someone mentions an order problem or feeling unwell, you still get a LINE alert.

    Where: the comment account’s reply settings (off by default)

  • The AI won’t reply where you already did

    Before replying, the AI checks Instagram, Facebook and Threads to see whether you’ve already answered that comment — replies from the apps count too. Want to reply first yourself? Pair it with Comment Reply Delay.

    Where: Reply settings → Human handoff

  • Product questions answered even in review mode

    With manual review on, the AI answers clear product questions right away; complaints, sensitive comments and anything it isn’t sure about wait for your review. You’ll see the AI’s draft on the comments page and can send it with one click.

    Where: Reply settings → Auto-reply to product questions

  • Comments the AI can’t handle go to your LINE

    Refund requests, complaints and comments about feeling unwell are sent to your linked LINE as soon as they arrive, and so are drafts that need you to reply personally — once per comment.

    Works automatically

  • @mention the commenter

    AI replies and keyword replies start by tagging the person, so when someone asks a question under another comment, everyone can see who you’re answering.

    Instagram and Facebook. Where: Reply settings → Reply quality

  • Catch up on comments after quiet hours

    Comments that arrive during AI Quiet Hours get answered when quiet hours end (comments from the last 24 hours; ones already answered or hidden are skipped).

    Where: Reply settings → Timing & frequency → AI Quiet Hours

  • Patrol skips your competitors

    The AI first learns what your business does, then skips similar shops, studios and teachers while patrolling. People who want to buy or are asking for recommendations still get a comment.

    Where: Browser Automation → Patrol settings

  • Threads patrol keeps the conversation going

    When someone replies to a patrol comment, the AI answers back. It won’t reply if they decline, just say thanks, or sound unfriendly.

    On by default — you can turn it off in patrol settings

Live in 10 minutes

Save countless 10-⁠minute stretches every day, starting tomorrow.

Step 01

Connect accounts

Connect your social platforms and messaging apps.

Step 02

One-⁠Click Knowledge Base

Scans your posts, comments, DMs, website, links and documents.

Step 03

Go live now

Once it’s set up, FRIDAI takes over the repetitive conversations.

Pricing Plans

Stop answering messages by hand. Start running a leaner business.

For 1/50 the salary of a human editor, FRIDAI answers messages, runs your social interactions and gathers business intel 24/7. Never tired, never late, never on leave — no payroll taxes, no bonuses, no overtime, no severance. Just leaner operations. Spend the savings on raises for your team!

(Prices in USD · Annual billing: 2 months free)

Accepted payment methodsPAYUNiStripe

AI comment automation

Launch Plan

For startups and personal brands

US$70/ month

US$58/ month$70

Or pay yearly: US$700 / year · save US$140

US$700 billed once a year · save US$140

Get Started Now Or start a US$1 30-⁠day trial →
  • 500 comment replies per month
  • 500 customer records

Essential PlanPopular

For small and medium businesses

US$160/ month

US$133/ month$160

Or pay yearly: US$1,600 / year · save US$320

US$1,600 billed once a year · save US$320

Get Started Now Or start a US$1 30-⁠day trial →
  • 2,000 comment replies per month
  • Custom LINE alert bot
  • 2,000 customer records
  • AI fills in customer records

Enterprise Plan

For growing brands

US$300/ month

US$250/ month$300

Or pay yearly: US$3,000 / year · save US$600

US$3,000 billed once a year · save US$600

Get Started Now Or start a US$1 30-⁠day trial →
  • 5,000 comment replies per month
  • Custom LINE alert bot
  • Unlimited customer records
  • AI fills in customer records

Every plan includes comment-⁠to-⁠DM (the same account also needs a DM plan), manual review, human hand-⁠off alerts through FRIDAI’s official LINE and Social Patrol (runs on your own computer; Cloud Patrol is extra). Plans are per platform account.

30-⁠day trial for US$1 · no contract · cancel anytime

The trial includes up to 100 DM or comment replies and 30 posts on the simplified dashboard. When the 30 days end or the allowance runs out, it switches to the plan you chose and billing starts. Via PAYUNi or JKO Pay the trial is NT$30.

FAQ

Good questions.

What is FRIDAI?

FRIDAI is an AI business assistant built for brands and small businesses, combining an AI knowledge base, automated customer service and social engagement.

Which platforms does FRIDAI support?

DMs (Chat): Instagram, Facebook Messenger, LINE Official Account, WhatsApp, Telegram, Discord and website chat; Threads DMs are annual only. Comments (Social): Instagram, Facebook, Threads, YouTube and LinkedIn. Posting (Post): Instagram, Facebook, Threads, LinkedIn, YouTube, X and TikTok. X comments and DMs are a separate X all-⁠in-⁠one plan.

Can I operate FRIDAI from Claude or ChatGPT?

Yes. FRIDAI MCP connects Claude, ChatGPT or Codex to your FRIDAI account, so you can just say what you need: edit your notebook and reply settings, check messages, manage auto-⁠posting, and schedule a whole batch of posts at once. If you only use ChatGPT, open the FRIDAI Account MCP Settings page in your dashboard and click “install the FRIDAI plugin in ChatGPT with one click.” It works with any active paid account — no API keys to handle.

Can I use it without coding?

FRIDAI is simple enough for anyone, in any industry — no tutorials, no juggling platforms, no new software to learn. If you can type, you can run it. Describe your tone, style and rules in your own words, and FRIDAI takes it from there.

Do I have to write the knowledge base myself?

You can maintain it yourself, or let FRIDAI organize your existing posts, comments, DMs, website and documents.

How soon can I get started?

Live in 10 minutes: connect your accounts and build your knowledge base in one click (it scans your posts, comments, DMs, website, links and documents) — then go live.

Will my account get banned? Is it safe?

DMs, comments and posts all run on each platform’s official APIs. Social Patrol and Threads DMs use a browser signed in to your account (Threads has no DM API), so each patrol replies to at most 5 posts, waits 30–⁠120 seconds at random between replies, and never replies to the same post twice.

What if the AI can’t answer?

Human handoff, sensitive-⁠reply review and manual intervention preserve final judgment and accountability. When a teammate takes over, FRIDAI steps back and observes.

Can FRIDAI understand messages from overseas customers?

Detects the customer’s language and replies naturally. Keeps your brand voice in every language — built for global brands and international markets.

Which plan do I need for comment-⁠to-⁠DM, and how do I set it up?

There are two ways, and both need Social (comments) and Chat (DMs) on the same social account, with both authorized.
AI mode: in the comment notebook, write which comments should trigger it, how to reply publicly and what the first DM says, then add #FRIDAI to your post caption to switch it on.
Fixed keywords: on Instagram and Facebook. Go to Interactive Tools → Post Keyword DM, pick a post and set the keywords and DM content. No AI and no #FRIDAI needed — great for ad posts. The keyword plan (Auto) is not accepting new subscriptions right now.

Is there a trial? Is there a contract?

Yes: try it for 30 days for US$1 (NT$30 via PAYUNi or JKO Pay), no contract. The trial includes up to 100 DM or comment replies and 30 posts on the simplified dashboard. When the 30 days end or the allowance runs out, it switches to the plan you chose and billing starts, so cancel before then if you do not want to continue. Each service can be trialed once. Pay by card (USD) or with PAYUNi or JKO Pay (TWD).

Is there a discount for paying annually?

Paid plans are billed monthly or annually; annual billing is 10 months’ price for 12 months (2 months free). Post Lite is annual only, at US$300 a year.

How do I subscribe to Social Patrol?

Social Patrol is included with Social: install the patrol app on your own computer and keep it on. To run it 24/7 without your computer, add Cloud Patrol for US$2,000 a year (requires Social).

Want to know more? Contact us →